The Main Benefits of Trademark Registration
Trademark registration will secure your business identity and give you commercial advantage and market position. It is only through registering your trademark that you can have these benefits. It is only through having a trademark that you can well secure your intellectual property rights. You can enjoy exclusive rights as the owner of a business with a registered trademark. Here are some of the advantages a business will have if they have a registered trademark.
You have exclusivity if you register your trademark, and this is the main benefit of doing so. A registered trademark will enable you to protect the rights to your brand or logo. Your brand is exclusively yours and anybody trying to copy it is not allowed to do so since you are the official owner of that brand. There is protection for the business owner if there is a breach of your rights and this is one benefit of having a registered trademark.
You can take legal action against a person or company who violates your trademark rights. If you register your trademark, then you have rights that nobody can violate. If a third party uses your trademark without any permission, then you can seek legal action against that person.
If you have a brand that is secured by trademark registration then you have a reliable legal foundation to build the reputation of your business in the marketplace. If your trademark is registered in other countries, whatever country it is registered in will help you create brand awareness in that place. Lifespan of your business increases with your trademark registration which means that your customers will also increase their trust in your business.
Nationwide and international priority is one important advantage of trademark registration. This priority provides trademark protection more extensively and you can get exclusive international ownership of the trademark. If you file a trademark application, a priority date for the future security of your trademark is protected. This priority date is the date of first use of the trademark in trade that provides you with nationwide and international priority, with exception to companies that incorporated and filed a trademark before you.
Using the “R” symbol will now be possible for your company if you have registered your trademark. Registration and protection is afforded to brands with the R symbol. Inappropriate use of the R symbol can subject anyone to legal action since only properly registered trademarks can use that symbol.
Trademark registration allows you to control your domain names and similar URL registrations. Your chances of abstaining from using a similar www domain name also improves. If you already have a domain name, and a business name, it is still necessary to register your trademark and get all the benefits.